Along with Microgaming and IGT, PlayTech is one of the most accomplished online gaming providers in the world. The company has made a splash in the market, providing software to dozens of casino operators but has recently fallen behind in terms of technological innovation. While companies like IGT and Microgaming have expanded into the mobile gambling world, PlayTech has held back – until now. The company has just announced the release of its new mobile platform, giving operators and players easy access to PlayTech’s best titles.
The new application is called Mobile Hub, and it is an open framework that allows operators to customize their mobile offers and deliver quality products to smartphone and tablet computer users. Devised by Mobenga, PlayTech’s mobile sportsbook, gives casino operators a simply solution to customising their content for mobile players.
"We are very proud of our accomplishments with the Mobile Hub,” Christian Rajter, Mobenga Founder. “By combining Mobenga's proven leadership in mobile technology with Playtech's strength in player management systems, we were able to achieve an extremely efficient tool."
Since Mobile Hub is an open platform, operators can integrate any software and content into the system. They can choose which software to offer to their players, based on their target audience and demographics. Both PlayTech and third-party software can be used by Mobile Hub, opening up plenty of great opportunities for casino operators and players.
What is great about Mobile Hub is that it runs on HTML5. This means that developers need to create two sets of software, one for Apple and one for Android. Instead, HTML5 offer convenient cross platform gaming experiences. The developers of Mobile Hub have certainly thought ahead, taking into consideration the needs to current and future mobile gamblers.
